The Murdoch Method

Notes on Running a Media Empire

Irwin Stelzer
NZD $24.99

Venerated, despised, admired and mistrusted, Murdoch has left an indelible imprint on the world. The Murdoch Method is a insider account of how he did it, by his right-hand man and adviser.

Rupert Murdoch is one of the most notorious and successful businessmen of our age. Now, for the first time, an insider within the Murdoch empire reveals the formidable method behind the man. Irwin Stelzer, an adviser to Murdoch for 35 years, reveals what makes Rupert tick - from his love of taking risks to his mistrust of the establishment - and how he grew from humble beginnings as the owner of an Adelaide newspaper, to becoming the head of a globe-spanning enterprise worth over $50 billion.

Author bio:

Irwin Stelzer is a consultant on market strategy for U.S and U.K industries. He has a regular column in the Sunday Times and is an occasional contributor to the Guardian, the Daily Telegraph and the New Statesman. He resides in London and the United States.

Category: Media & communication studies
ISBN: 9781786494016
Publisher: Atlantic
Imprint: Atlantic PBS
Pub Date: May 2019
Page Extent: 320
Format: Paperback - B format
Subject: Media studies